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How To Choose the Right Channels for Your B2B Business

When it comes to B2B marketing, one of the most common questions we hear from our clients is: “Which

The Importance of Tone of Voice in Copywriting

When you think about what makes great copy, you might first think of catchy slogans or clever taglines;

What You Need to Know About SEO in 2025

Search Engine Optimisation (SEO) is an essential tool for businesses that are looking to drive web

The Benefits of Email Marketing

Email marketing is undoubtedly one of the most effective ways to reach and engage with your audience.

Cyber Security and SEO: The key to unlocking better rankings

Cybersecurity is vital for all businesses, not only to keep websites safe and secure but also to protect

Protect Yourself and Your Organisation from Cyber-Attacks 

Cybersecurity attacks are on the rise and protecting your data has never been more essential. Fortunately,

Why Cyber Security is Crucial for E-Commerce Websites

E-commerce websites are common targets for cybercriminals because they store large amounts of financial

How to Refresh Your Marketing Strategy for 2025

The start of a new year is the perfect opportunity to re-evaluate and refresh your marketing strategy.

Content Marketing: The Power of Storytelling

Content marketing has become essential for businesses seeking to connect with their audience on a

How can Cybercrime Impact Your Brand’s Reputation?

In today’s digital world, implementing cybersecurity is a key component of building your brand’s

Why You Should Consider Starting a Podcast

Podcasts are not a new phenomenon; they began gaining traction in the early 2000s following the introduction

Why Website Maintenance is Important

Maintaining your website isn’t a one-off task; it’s an ongoing commitment that demands continuous

Is Video Content Good for SEO?

In the ever-evolving landscape of digital marketing, it is crucial to optimise your content for search

Are You Creating PPC Landing Pages?

In today’s digital age, companies continue to look for ways they can increase their online presence

Is outsourced marketing the right solution for your business?

Outsourcing certain services makes perfect sense, especially when there is a clear-cut financial benefit.

Understandable but potentially catastrophic misconceptions

Because of the work I do with the National Cyber Resilience Centre, I am acutely aware of the risks

Local SEO Guide for Beginners

What is Local SEO? Put as simply as possible Local SEO is when you optimise your website to increase

SEO & PPC: What fatBuzz can offer you!

At fatBuzz we have tailored Search Engine Optimisation (SEO) services that are all aimed at improving

Google Analytics: What is GA4 and why do we need to prepare?

GA4 is the fourth major release of Google Analytics and is the newest iteration of the free website

Why having Website Maintenance Matters

Earlier this week, a critical vulnerability was discovered in WooCommerce – news that might

Marketing Industry News Round-Up: June 2021

With the end of June comes our monthly news round-up of all the great things that happened in the

Important LinkedIn Features for B2B Marketing

If you’re a business that provides goods or services to other businesses, marketing on LinkedIn

Should I cut inactive subscribers from my lists?

In the last few years, more and more major businesses have started to delete inactive users or accounts.

Marketing Industry News Round-Up: May 2021

With the end of May comes our monthly news round up of all the great things that happened in the marketing

Community Management 101: Managing Public Reviews

There’s no getting away from reviews nowadays. You find them on search engines, on social media,

Community Management 101: Social Media

In Part 2 of our blog series on community management, we will be looking at using social media as

Community Management 101: Customer Service

Community Management is all about liaising with clients and their customers to ensure that their customer

Marketing Industry News Round-Up: April 2021

And just like that, the first quarter of the year is over. Yes, you read that right! With businesses

E-Commerce 101: Setting Goals & Smashing Them

Having concrete targets can help push your e-commerce business to the next level. However, it can

E-commerce 101: Integrations and Automations

Starting an E-Commerce venture is a lot of work, especially if you only have a small team behind the