Quick Buzz: Email Automation

Welcome back to the Quick Buzz video series, where members of the fatBuzz team will be introducing and discussing a range of topics across the digital marketing and design spectrum.

Last time, Caitlin covered the important topic of Brand Tone of Voice – see our previous video to find out how to identify and strengthen your brand’s voice.

For this week’s video, our Marketing Team Manager, Cara, will be discussing the importance of Email Marketing, giving an overview of Mailchimp’s automation features and how these can help you fully utilise your data capture and engage with customers to build long term relationships.

Check out the latest Quick Buzz video below:

Want to find out more about the value of data capture and how to maximise the effectiveness of your emails? Read our recap from February’s New Media Breakfast on Email Marketing.


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