Marketing Services | Find Out What We Offer | FatBuzz

Creating a buzz about your brand

Our team really can offer you a complete marketing service. In fact, we act as an outsourced marketing department for many clients that know the value of having a wide range of skills and experience available to them when they need it.

To discuss any (or all) of the services below,  give us a call or email to arrange a coffee and a chat.

Marketing

Why should you care about marketing? 

A business can’t thrive without the correct marketing strategy. The right marketing strategy enables a company to differentiate itself from its competitors.

An excellent way to explore whether your marketing strategy is achieving what you want is to look at your return on investment (ROI). 

Just look at some of these examples!

  • In a Litmus Report, email marketing average ROI stands at 4,200% or 42x. Therefore, for every pound a brand invests in email marketing, it will receive £42 in return.
  • A HubSpot report found companies that use blogging as a marketing tool are 13 times more likely to get a positive ROI on their marketing strategy.
  • Videos incorporated on landing pages boost the conversion rate by 86%.

Email Marketing:

Do you think email marketing is dead? If so, you’d be wrong; 59% of marketers say email marketing provides their most significant ROI. Furthermore, 40% of business-to-business marketers say email newsletters are critical to their success. 99% of consumers check their emails daily, and 73% of Millennials prefer having contact with brands they care about through emails.

At fatBuzz, we don’t ignore these statistics. That’s why we ensure our clients develop a strong email marketing strategy. Especially when it can:

  • Improve sales
  • Increase enquiries
  • Communicate with your audience
  • Generate traffic to your website 
  • Provide more value to your customers 

Content Creation:

You’ve probably heard before that “Content is King” when it comes to marketing, and it’s true; without good content, it’s hard to make your brand’s social media and digital marketing activities work.

Content creation and distribution can be challenging for a business; however, with the proper support and access to knowledgeable creatives to help you write and perfect your content, you can be well on your way towards engaging, entertaining and selling to your audience.

The marketing team at fatBuzz are Brand Journalists; we can help you tell your brand’s story with informative, creative and professionally written content. In addition, we work closely with clients to create a buzz around their business; we highlight their strengths to their community of followers, customers, ambassadors and potential buyers. 

We can provide:

  • Social media and website blog content
  • Copywriting for digital and print ads
  • Editorial copywriting for digital and print publications
  • Copywriting for press releases
  • Digital and print document creation (eBooks, brochures, flyers, guides, handbooks)
  • Topic creation for buyer personas
  • Content planning and strategy
  • Script writing for audio and video recordings
  • Communications copywriting (emails, company newsletters, LinkedIn InMail)
  • Search Engine Optimisation (SEO) of written content
  • Editing and proofreading of written content

At fatBuzz, our team has the skill set to make your written content shine, telling your story concisely, effectively, and compellingly. We are creative thinkers and experienced writers and editors. We believe good quality content is an essential element in the marketing toolbox, so we work hard to create written content that fits your brand and helps define it for your audience. 

Social Media Management:

Everyone knows that social media now plays an enormous role in any business’s marketing, but no one knows social media more than we do. The business potential of social media can be immense if done correctly. 

At fatBuzz, we excel in the social media landscape and understand its benefits for your business. Many business owners ask if their brand needs social media; the criteria for companies that don’t need social media are as follows:

  • If your customers don’t have any questions
  • If you don’t have any competitors
  • If you have a product or service that customers never have to research

If you meet all of these, you don’t need social media; perhaps you don’t need any marketing! To those who don’t fit into this category, you must have a presence to succeed in this digital age.

Online or Offline Marketing:

In this age, businesses need both; brands must adopt an integrated approach. With over 28 years of experience in marketing, fatBuzz assists companies in creating and maintaining integrated marketing strategies that highlight the value of their products or services to their target audience.

Back in 1986, when we started trading, print design was pretty much all businesses needed; now, it is vital to look at digital and print. Yes, there is still a need to consider print. We have always believed in the power of hard copy print; fortunately, we are witnessing a recent resurgence in the use of print collateral. Businesses are waking up to the need for an integrated marketing approach–including print.

There aren’t many agencies with our experience in print; with over 36 years of experience, we have a wealth of knowledge about design and the printing process. For expert print as part of a holistic marketing approach, give fatBuzz a call.

If you would like to arrange a coffee and a chat about Marketing, please call us on 0141 427 0727, or drop us an email at hello@fatbuzz.com. We’d be delighted to hear from you and happy to chat through our broad range of services.

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