Category: Advertising

Deciphering Your Social Media Metrics

Many people consider marketing to be a creative pursuit, however there are a lot of numbers behind

Facebook Ads vs Boosted Posts: What’s the Difference?

Everyone knows that you can run ads on pretty much every social media platform. However, people managing

Marketing Your Business on TikTok

The latest social media app to become a viral sensation, TikTok presents an opportunity for brands

Marketing Industry News Round-up: February 2020

February provided plenty to talk about in the world of marketing, advertising and web design! Read

4 Marketing Tips for Valentine’s Day

“I’m also just a girl, standing in front of a boy, asking him to love her Facebook post.” 

Marketing Lessons to be Learnt from the Super Bowl

Started in 1967, the Super Bowl is the annual American football championship game between the two

Marketing Industry News Round-up: January 2020

It’s hard to believe that we’re now in a whole new decade! January has been a busy month

Is the Black Friday Bubble about to burst?

Black Friday isn’t even here yet and already it feels like we have been celebrating it for about

Our 10 Favourite Marketing Campaigns

There are so many past and present inspiring marketing campaigns. Here are the top 10 we believe have

Facebook 2018 Algorithm Update

It’s a new year, and for Facebook there’s a new algorithm. Before we dive into what this means

A+ Facebook Advertising with Teejay Maths

Teejay Maths, a market leader in the supply of Core Maths Textbooks and support materials in Scotland,

Do’s and Don’ts of Facebook Advertising

Understanding how to leverage Facebook Ads for your marketing strategy is essential – after all,

Targeting your competitor’s brand name – shady practice or just business?

The ethics of bidding on your competitor’s brand name or trademark keywords in paid search ads (the